Por ocasião da Art Basel Miami Beach, a Hublot decorou a fachada da sua boutique em Bal Harbour com uma criação do expressionista Domingo Zapata. Por lá passaram Damien Hirst, Micky Arison, Pat Riley, Kelly Rowland e outros, recebidos por Ricardo Guadalupe, CEO da marca relojoeira suíça.
Da marca:
Haute Living and Luxury Swiss watchmaker Hublot celebrated Art Basel Miami Beach, in collaboration with The Collection Ferrari and world renowned expressionist artist and Basel favorite Domingo Zapata.
Together, Hublot and Zapata hosted an exclusive reception at 6:30 p.m. on Friday, December 7, at the Hublot Bal Harbour Boutique. The boutique showcased a unique storefront creation from Zapata’s Avion collection and several new pieces of his work to a crowd of Miami tastemakers, art aficionados and VIP guests. In addition,
Zapata created a work that he presented to Miami Heat owner, Micky Arison, and that will be auctioned at a later date to benefit the HEAT Foundation. The art unveiling at the Hublot boutique was followed by an after party at the newly-opened SLS Hotel in South Beach. Special guests included: Miami Heat owner, Micky Arison; Heat president, Pat Riley; Heat player, Juwan Howard; NFL's Jeremy Shockey; music producer and artist, Rico Love; actors Jeremy Piven, Adrian Grenier, Simon Rex and Jordi Molla; Lea Black, Karent Siera and Joe Francis from The Real Housewives of Miami; Jennifer Williams from VH1's Basketball Wives; Jill Zarin from The Real Housewives of New York; former NSync member, Lance Bass; artist Damien Hirst; WNBA players Kelly Schumacher and Ruth Riley; entertainment promoter, Kenny Burns; select members of the news media; and more.
Sponsoring the evening was Haute Time, a media group that operates HauteTime.com and Haute Time State of Mind. The magazine is a bi-annual watch lifestyle publication that caters to its established network of celebrities and watch collectors.
The night’s events included hors d'oeuvres and drinks provided by Hyde Beach, a large variety of Zapata's works on display surrounding the outdoor dining and pool areas and the latest Ferrari FF, provided by The Collection. Hublot’s distinct craftsmanship of timepieces, with their unusual lines, sharp angles, and uniquely-cut diamonds naturally led to a collaboration with Zapata who is known for his abstract expressionist multimedia style and his incorporation of collage and graffiti. It was Hublot’s artful products and their “Art of Fusion” culture that inspired his works, which were on display at the boutique during Art Basel Miami Beach.
Both the artist and the brand produce masterpiece fusions of art and technology enjoyed by influencers and celebrities the world over. Hublot’s prized Black Caviar piece, valued at $1M, was also displayed alongside Zapata’s pieces, reflecting the partnership’s deep synergy. Zapata has garnered praise from international press such as Vanity Fair Italia, Ocean Drive, People, New York Magazine and, most recently, The New York Post in October proclaiming him the "new Andy Warhol". In December 2011, Hublot opened its first U.S. boutique in Bal Harbour, Florida.
The luxury watchmaker has since partnered with a variety of celebrities, charities and sports teams, including signing as Official Watch and Official Timekeeper of the 2012 Champion Miami HEAT. More recently, Hublot celebrated its unique relationship with the city of Miami by creating and launching an exclusive, limited edition King Power “305” timepiece.
About The Collection
On the corner of Bird Road and Ponce de Leon Boulevard in Coral Gables stands Florida’s definitive luxury automobile destination, THE COLLECTION. President and CEO, Ken Gorin, a 33-year industry veteran in the exotic and luxury automobile business has built a world-class destination housing the globe’s most celebrated automotive brands: Porsche, Audi, Ferrari, Maserati, Aston Martin, Jaguar and McLaren.
THE COLLECTION’s success is credited to outstanding service, exceeding customer expectations and to a staff that treats customers like members of their family. THE COLLECTION’s facilities include a state-of-the-art service department, parts facility, and Ferrari Boutique to outfit today’s high performance enthusiast. In October 2010, The Collection proudly inked a deal with seven-time NBA All-Star, 2010 NBA All-Star MVP and Miami HEAT guard Dwyane Wade. As South Florida’s hometown hero, Wade helped lead the Miami Heat to their first NBA Championship in franchise history and the 2011 Eastern Conference Championship. He is now teamed up with THE COLLECTION as the face of the brand. To experience THE COLLECTION call 305.444.5555, or visit www.thecollection.com.
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