A nota da organização:
The Financial Times is pleased to present the sixth annual Business of Luxury Summitwhich will take place June 13 - 15, 2010 in Los Angeles. The Summit will once again bring together senior luxury executives, business leaders and financiers from around the world, to debate the key issues facing the luxury industry in the current global economic climate.
The theme for the 2010 FT Business of Luxury Summit is The Medium and The Message. The Summit will take an unvarnished look at communications mid-and-post recession. If it is true that traditional consumers have changed their buying habits, and new generation consumers have changed their information gathering strategies, how do luxury companies reach them and optimize sales/loyalty?
The 2010 Summit provides an unrivalled opportunity to gain incisive marketing intelligence from industry peers, participate in debates and hear the results of specially commissioned research.
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