terça-feira, 6 de dezembro de 2011

Richard Mille inaugura boutique no Harrods


A Richard Mille acaba de inaugurar a sua primeira boutique no Reino Unido, mais propriamente no novo espaço Fine Watch Room dos armazéns Harrods.

Com 18 metros quadrados, a boutique expõe uma gama completa de relógios Richard Mille, incluindo turbilhões e edições limitadas, além das últimas novidades, como os modelos RM030 com rotor "desligável", o RM 032 de mergulho, o extra-plano RM 033 e o RM 038 Bubba Watson turbilhão.


Da marca:

The Boutique’s architectural concept perfectly defines the essence of the Richard Mille brand: exquisite “haute horlogerie” with a contemporary interpretation. All the furniture is part of a new in-house design concept, specifically developed for the brand’s flagship boutiques.

Entering the new Fine Watch Room one can immediately see the three dimensional, extra-clear glass Richard Mille watch sculpture, a distinctive feature of all Richard Mille boutiques and which gives the impression of entering into the heart of the movement.

The eight watch displays in the main area are finished in dark ebony wood and stainless steel to set the tone of a minimalistic yet powerful product presentation. Its ergonomically designed curves symbolize Richard Mille’s distinctive watch cases. A dedicated VIP lounge area invites visitors and watch collectors to sit back and enjoy learning about the technical aspects and most relevant features of Richard Mille timepieces, demonstrated by Harrods experienced team of watch professionals.

Richard Mille is one of a selected number of high-end watch brands chosen by Harrods to create their own boutique space. Situated alongside the original fine jewellery room, the new Fine Watch Room at Harrods will play host to Europe’s largest watch collection, providing clients with an elegant and sophisticated environment to view the widest selection of fine timepieces, carefully curated by Harrods expert buying teams.

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